ROY PORELLO: Artists to Swatch

 

Max and Melissa Elliott North Reading Room

ROY PORELLO

Artists to Swatch

November 12–December 31, 2016

 

The Art Collection was one of the best promotional ideas by Swatch. Swatch commissioned artists to design original works of art for the Swatch. Roy Porello’s curated selection of these watches, along with a few surprises, were on display in the North Reading Room Gallery. Roy also installed a ‘Swatch curtain” in the doorway between the Main Gallery and North Reading Room.

 

 

CLICK TO ENLARGE THE IMAGES.